Description:
- Flexible Hybrid WFH & Office - Sydney CBD
- Global SaaS Fintech - Millions of users worldwide
- Intital 12 Month Contract
In this role, you will play a crucial part in evaluating our marketing initiatives' effectiveness, uncovering optimisation opportunities, and driving data-driven decision-making.
What Your Exciting Days Will Look Like:
- Analyze omni-channel media data to assess the performance of digital advertising campaigns.
- Collaborate with Performance Marketing, Web Analytics, and CRO teams to optimize campaign performance and improve key business metrics.
- Develop and maintain reporting infrastructure that effectively communicates campaign and web funnel performance.
- Create compelling data visualizations and dashboards to tell the story behind the data and influence stakeholders.
- Conduct A/B testing experiments to optimize web funnels and user experience, driving improvements in key metrics.
- Proven experience in a data-driven field, with expertise in digital media advertising.
- Strong proficiency in SQL, R, or Python for data analysis and manipulation.
- Expertise in BI tools such as Tableau or Qlik Sense, with a focus on creating compelling visual data storytelling.
- Experience with web analytics platforms like GA4, Adobe Analytics, and Google CM360.
- Ability to collaborate effectively with cross-functional teams and communicate insights to stakeholders at all levels.
- Bachelor’s degree in Statistics, Economics, Data Science, or a related field.
- Flexible hybrid work arrangements in Sydney CBD.
- Opportunity to work in a fast-paced, global environment with a high-performing team.
- Exposure to senior leadership and cross-functional collaboration on impactful projects.
28 Feb 2025;
from:
uworkin.com