Senior Marketing Executive (Anz)

Description:

Our Journey ShopBack started as a spark of inspiration one night in 2014 when Henry and Joel were brainstorming ideas in Henry’s car. That lightbulb moment — earning Cashback while shopping online — was just the beginning. Fueled by the countless possibilities, the team locked themselves in a hotel room for 24 hours to code the very first prototype. Their mission? To revolutionize shopping by helping advertisers market more cost-effectively, while making every purchase more rewarding for shoppers.
Today, ShopBack is the leading shopping, rewards, and payments platform in Asia-Pacific, empowering 45 million shoppers across 12 markets. With 20,000+ partners and over half a million transactions daily, we’re redefining the way the world shops. As we expand globally, we’re looking for adventurous, driven individuals to help us build The World’s Most Rewarding Way to Shop .
You will champion customer retention & acquisition for ShopBack via owned channels. You will be involved in innovating and building a robust pipeline of campaign initiatives across multiple business units (Online Cashback & Gift Cards). To excel in this role, you will need to be able to use data, creativity, and market insights to grow the business. Your Adventure Ahead

• Develop, manage, and execute effective campaign strategies across multiple owned channels (ShopBack app & website, CRM etc.) to drive customer retention & engagement
• Engage and collaborate effectively with cross functional teams within the local team (campaigns, business development, social media etc) as well as with the regional team (CRM, data, operations, customer service and product marketing team) to develop relevant marketing strategies
• Lead the development of merchant specific campaigns (e.g. new brand integrations & key accounts) across all owned channels, working closely with business development & wider campaigns team
• Use data to analyse campaign performance to derive insights to drive meaningful improvements
• Conduct extensive research to identify trends and opportunities to perform experiments and improve current practices
• Contribute to process improvement by flagging potential issues or enhancement opportunities
• Keep abreast of industry and competitive trends to identify and develop innovative marketing campaigns

Essentials to Succeed

• 2-3 years relevant experience in campaign / marketing experience, preferably within a digital / tech / e-Commerce environment
• Strong interpersonal & excellent stakeholder management skills with experience managing multiple teams and competing priorities
• A self-starter, independent, motivated and result-oriented individual
• Demonstrated ability to map out marketing strategies with proven success in key metrics
• Strong project management skills to manage a wide range of programs and meet deadlines
• Can thrive in a fast-paced and demanding environment, proactively setting the business direction and managing daily deliverables.
• Strong analytical and data-driven mindset and able to deal with complex data and translate them into actionable insights
• A fast learner who is proactive, with excellent analytical, conceptual, and problem-solving abilities
• Excellent written & verbal communication and collaboration skills, with the ability to work effectively across teams & marketsA self-starter, independent, motivated and result-oriented individual with strong performance record
• Not afraid of uncharted territory, can't-is-not-an-option attitude, not discouraged by failure or mistake

ShopBackers' DNA Grit - We tackle all challenges head-on, working together to solve problems and achieve success. Hunger - We value hard work, and having relentless drive. Speed - We move fast and have a bias for action, all to deliver maximum impact. Impact - We focus on results, always aiming for the best possible outcomes and timelines. Growth - We embrace a growth mindset, constantly striving to learn, improve, and excel in our roles.
Exclusively for ShopBackers Career progression paths and opportunities to take on greater challenges that help you realise your ambitions. Be part of a winning team on a journey to global scale. Competitive compensation based on your performance. Candid, open, and collaborative culture where feedback is valued, for everyone to grow and improve every day. Work-From-Anywhere benefit to enable you to thrive personally and professionally.
ShopBack is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate on the basis of race, color, religion, sexual orientation, national origin, age, disability, genetic information, veteran status, or any other protected status under applicable laws. Join our team and help us make a difference!