Description:
Description Implementation & Activation Executive About GroupM GroupM is the world’s leading media investment company responsible for more than $63B in annual media investment through agencies Mindshare, Wavemaker and EssenceMediacom, as well as the digital specialist division, GroupM Nexus. Our agencies are the front line to a new era of media strategy and innovation.GroupM’s portfolio includes client services, activations services, media investment, data science and technology development. By leveraging all the benefits of scale, the company innovates, differentiates and generates sustained value for our clients wherever they do business.We are driven by our vision of Shaping The Next Era Of Media, To Make Advertising Work Better For People. This means better experiences for our people, better outcomes for our clients, better relationships with our partners and ultimately delivering better for the planet. As market leaders we work closely with our clients to develop a healthy, accountable, responsible and diverse ecosystem that enables data driven marketing at scale and is mutually beneficial for all partners and the communities at large that we influence. About Wavemaker At Wavemaker, Positive Provocation is our unifying attitude. It is based on our belief that there is always a better way to grow.We don’t provoke for the sake of it, we use it to shift the dial and create innovative and better outcomes for our clients. Our attitude of Positive Provocation is enabled by deep knowledge we have of our clients’ business, confidence to challenge what’s gone before and the support to go further than we thought possible.Our goal is to make Wavemaker the best place to work, learn and grow. We’re passionate about learning & development and are committed to investing in your career growth through a range of training and development opportunities. We offer a supportive and inclusive workplace culture that values and supports diversity, wellbeing and collaboration, and we encourage 100% of our people, to bring 100% of their authentic selves, 100% of the time.Across Australia and New Zealand, Wavemaker operates in 6 offices – Sydney, Melbourne, Brisbane, Adelaide, Perth & Auckland, partnering with some of Australia and New Zealand’s most iconic brands, helping them find new ways to grow.Discover more on wavemakerglobal.com, LinkedIn and Instagram. Role Outline Implementation & Activation The Implementation & Activation team is responsible for delivering best-in-class implementation planning and activation for clients. Our Implementation & Activation team are fully embedded within our Wavemaker client teams, and accountable to the clients they work on.The scope of the Implementation & Activation team covers the Implementation Planning and Activation of all media channels and touchpoints, with a focus on delivering connected, audience-first client outputs. Within the team, we have some team members who work across all channels and both implementation planning & activation, and others who specialise and work across a more focused scope of work, (for example, Performance specialists who work across Social& Search). With our collective industry expertise, we navigate the ever-changing media landscape efficiently and effectively, fuelling growth for the brands we work with. Our commitment to transparency and accountability drives best-inclass results consistently. Leveraging our exceptional media relationships to keep our finger on the pulse of emerging opportunities. Working very closely with your manager, you will produce best-in-class solutions, offer unparalleled service and deliver against targets. The role involves the application of specialist technical skills. Key Relationships • Establishing strong relationships with relevant media, data, and technology partners• Collaborating closely with internal teams• Fostering deep trust and understanding with clients• Contribute to great teamwork in your immediate team Role Outline The Implementation & Activation Executive is a crucial role within the team, providing the foundations for success for our clients. You are responsible for all aspects of campaign implementation, optimisation, monitoring, and reporting. Your Responsibilities Clients- Grow your understanding of client challenges, objectives & initiatives.
- Help build on the agency's reputation for outstanding client service.
- Clear understanding of the in-scope services of your clients and the process for completing work above and beyond.
- Grow and develop relationships with clients at a junior level, as it relates to implementation planning &. activation
- Proactively recommend tactics and opportunities that resolve client challenges and objectives.
- Engage with our media partners to build knowledge of the media landscape and understanding of core media principles and the capabilities of each media touchpoint.
- Engage with internal product teams including GroupM proprietary solutions teams to ensure you have an understanding about their offerings and relevance to our clients.
- Bring innovation and creativity to the table, leveraging insights from across the market.
- Activate approved media plans, ensuring campaign deliverables are met consistently, across all touchpoints. Book, load, confirm, traffic, optimise, track and post analyse client media campaigns, applying insightful context and immaculate attention to detail throughout.
- Support the construction of insightful and progressive post analysis reports.
- Responsible for ensuring all financial and compliance processes are followed with 100% accuracy, including bookings and loadings, account queries and monthly proforma checks.
- Seek to find, communicate, and implement improvements in all aspects of the role.
- Dedicate time to self-learning through reading industry publications, research papers and online courses (including GroupM University and MFA)
- Openly communicate and collaborate with all internal key stakeholders on delivery and reporting regularly.
- Positively contribute to team meetings, leading some sections and owning followups
- Provide clear guidance and instruction when teaching & helping others.
- Contribute to great teamwork with a supportive and positive can-do attitude.
- Collaborate closely with your manager to identify, collate and showcase examples of great work from within the team, both internally and externally.
- Be a positive face of the agency at industry events, either related to clients’ category or our media partners.
- You feel empowered to bring your authentic self to work, and contribute to great teamwork, knowing your individual ideas and thoughts will be welcome.
- Passion for our industry with relevant experience and excited to work with market leading partners & technologies.
- Well developed, up to date, media landscape knowledge (confidently able to articulate current audience insights).
- Attention to detail.
- Ability to prioritise tasks effectively, ensuring that the most important and urgent ones are identified and addressed first.
- Problem solving mentality.
- Clear communicator.
- Results driven with the ability to identify and clearly articulate what’s working and why.
- Established collaborative relationships with all key stakeholders.
- A strong understanding of and can clearly articulate the agency and group proposition, core processes and our way of working.
- Immersed yourself in the team with an understanding of the status of all active and upcoming campaigns.
- Demonstrated your ability to deliver on all aspects of the role in an efficient, effective, and proactive way.
- Owning the processes for specific allocated clients/campaigns from end to end, ensuring that your manager and wider team are regularly updated on the performance of each campaign and demonstrating excellent attention to detail.
- Strengthened your key stakeholder relationships to deliver great team work consistently.
- Taking on greater ownership for campaigns and clients – responsibility and volume.
- Building strong relationships with publishers, representing the agency team appropriately and ensuring that campaigns are delivered to the highest quality.
22 Mar 2025;
from:
uworkin.com