Description:
About Us:
Pattern is a leading e-commerce business that empowers brands to grow through data-driven digital strategies. We leverage advanced advertising techniques to maximise online visibility and drive sales for our clients.
Key Responsibilities:
- Campaign Strategy & Execution: Develop, implement, and optimize advertising campaigns across digital platforms, including Google Ads, social media, and programmatic networks.
- Audience Targeting & Segmentation: Utilize advanced targeting strategies to reach relevant audiences and improve ad performance.
- Budget Management: Allocate and manage advertising budgets to maximize ROI while maintaining cost efficiency.
- Creative Collaboration: Work closely with the creative team to design engaging ad creatives that resonate with target audiences.
- Performance Analysis & Reporting: Monitor ad performance metrics, generate detailed reports, and provide actionable insights to enhance campaign effectiveness.
- A/B Testing & Optimization: Conduct A/B testing on ad creatives and copy to continuously improve click-through rates and conversions.
- Brand Consistency & Compliance: Ensure all advertising content aligns with brand guidelines and complies with relevant advertising policies and regulations.
Qualifications and Skills:
- Qualifications in Marketing, Advertising, or a related field.
- Minimum 2 years of experience in digital advertising, preferably within e-commerce.
- Proven expertise in managing paid media campaigns on platforms like Google Ads, Facebook Ads Manager, and other digital channels.
- Strong analytical skills with proficiency in tools such as Google Analytics and other reporting platforms.
- Excellent communication and project management abilities.
- Creative mindset with the ability to collaborate effectively with cross-functional teams.
Why Join Pattern?
- Be part of a dynamic team driving digital growth for leading brands.
- Opportunity to work with innovative advertising technologies and strategies.
- Collaborative and supportive work environment fostering creativity and strategic thinking.
Job Type: Full-time
Pay: $65,000.00 – $75,000.00 per year
Schedule:
- 8 hour shift
Work Authorisation:
- Australia (Required)
Work Location: In person
22 Mar 2025;
from:
uworkin.com