Description:
An award-winning, market-leading retail brand with a rapidly growing loyalty program is on the hunt for a Customer Loyalty & Insights Manager to take their insights capability to the next level.
This is a unique opportunity to shape the strategy, unlock deep customer understanding, and drive high-impact decisions in a business that truly values data-driven innovation. With a well-established loyalty program and a fast-growing customer base, this role offers the chance to make a real, measurable impact in an environment that's agile, ambitious, and forward-thinking.
This is an opportunity to take ownership of high-profile loyalty programs. In this role, you'll harness customer data, drive engagement strategies, and shape the way customers interact with the brand.
Why You'll Love This Role:
- Lead the transformation of customer insights into loyalty-driven initiatives that increase engagement, retention, and customer lifetime value.
- Use analytics to develop and optimise loyalty programs, customer journeys, and omnichannel marketing campaigns.
- Be the champion of customer-first thinking across the organisation, ensuring insights translate into real business impact.
- Work cross-functionally with marketing, digital, and retail teams to align loyalty strategies with wider business objectives.
- Owning the design, execution, and continuous improvement of a Rewards program.
- Leading customer feedback analysis to drive actionable insights that enhance customer experience.
- Mapping and optimising the end-to-end customer journey to improve engagement and satisfaction.
- Leveraging data analytics to uncover trends, shape strategy, and enhance marketing effectiveness.
- Advocating for a customer-first mindset across all levels of the business.
Ideally you will have:
- A degree in Marketing, Communications, or a related field.
- 3+ years of experience in loyalty, CRM, or retention marketing.
- Strong commercial acumen with a deep understanding of retail sales, margin, and business impact.
- Experience with marketing automation systems and a passion for data-driven decision-making.
- Hands-on experience in CRM, direct marketing, and omnichannel campaigns.
- The ability to translate insights into compelling customer engagement strategies.
- Data driven marketing experience and ability to analyse and interpret data, map trends and make recommendations
- Experience leading or mentoring a team
Mane Consulting specialise in Data & Analytics. For more information on this role or others like this in the market apply below or contact Mark.cornwel-smith @mane.com.au