Description:
As a Snr Business Manager, your role is to lead the delivery of our best in class campaigns.
Our purpose
Eleven is an award-winning creative PR & Social agency. We create cultural impact for brands by turning ideas up to Eleven through PR, social, influencers, content, activations, partnerships and technology.
We believe cultural impact can move a business, a service or an industry forward. It can influence government policies. It can shift outdated notions, stereotypes, and behaviours. It can even move the position of a marginalised group in society forward. We believe there’s always a way to turn it up.
At Eleven, we’re motivated by helping brands identify and live their place in culture, through the products and services offered and the communications they serve. We lean on culture heavily for inspiration and look for ways to intersect brands with new and emerging cultural narratives.
We nurture and value a restless curiosity, and we never, ever stand still.
Your impact
As a Snr Business Manager, your role is to lead the delivery of our best in class campaigns.
In addition to meeting annual personal performance objectives, a Snr Business Manager is expected to meet most of the following qualifications.
Product:
- Oversees project implementation and responsible for on time and on budget delivery.
- Leads journalist relationship building initiatives within the team across various sectors.
- Develops strategic and tactical client programs in conjunction with supervisor. Demonstrates an ability to apply PR techniques beyond media relations in response to client briefs.
- Builds and maintains key relationships with media/opinion leaders and other relevant third parties.
- Demonstrates event management capabilities.
- Ensures the implementation of publicity strategies meets campaign and/or retainer KPI’s. Troubleshooting with the team should issues arise.
- Demonstrates ability to write persuasively and review / edit a range of appropriate styles - pitches, briefing materials, releases, research, features, case studies, newsletters, Web site copy, mini-proposals, bylined articles, etc.
- Oversees influencer programs to ensure on brief and on budget.
- Assists supervisor in briefing other areas of the business including strategy, creative and producers. Working with Resource to arrange project team meetings.
- Manages post campaign analysis including on time delivery to clients. Evaluates results against objectives and tactics to develop learnings.
Client Service:
- Possesses deep understanding of client business, objectives, competitors, industry sectors and issues.
- Develops a strong advisory relationship with clients at multiple levels. Positions Eleven as a strategic partner.
- Manages day-to-day client liaison, ensuring deadlines are being met, client is continually informed of project status, and leading client meetings.
- Provides consistent, quality service to clients - on time and on budget - and takes pride in the outputs.
- Generates new proactive ideas and opportunities by maintaining an in-depth interest / knowledge of current affairs and looks for ways to increase client satisfaction.
- Possesses account management skills; takes responsibility for account and acts/advises solutions.
- Provides client coaching in advance of media interviews.
- Develops advanced communication, presentation and influencing skills. Able to articulate rationale, express ideas and recommendations in client and team meetings.
- Demonstrates creativity by leading brainstorms and developing strong presentations in conjunction with supervisor.
- Prepares client budgets and holds accountability for financials for certain projects. Aware of the financial status of the account at all times.
Business Growth:
- Seeks and develops opportunities for organic growth of existing clients.
- Maintains and develops contacts, follows up on networking opportunities.
- Recognises new business opportunities and works with supervisor to action.
- Contributes to slide development, offers creative input and ideas rationales to new business processes.
- Supports supervisor to ensure smooth integration of new business and smooth running of existing accounts.
- Builds financial management skills including profitability, servicing, billable targets and cost-management. Attends monthly JDRs.
- Possesses knowledge of full services within TBWA.
People:
- Oversees junior staff and supervises projects by setting priorities, providing clear briefings, delegating responsibilities and maintaining deadlines.
- Becomes a role model for junior staff and actively looks to maintain and build positive working relationships.
- Contributes to personal development of junior staff by sharing live feedback, coaching and inputting into growth development plans.
- Demonstrates commitment to Eleven values by effectively leading the team, demonstrating positive attitude, communication and problem-solving.
Skills:
- Effectively plans and meets deadlines; successfully juggling multiple work priorities and managing own and the team’s time, including completion of timesheets each week.
- Consistently works to Eleven standards, paying attention to detail, understanding expectations and reviewing junior work.
- Works independently, taking initiative and asking for help when needed.
- Demonstrates innovation and creativity when reviewing briefs and all work to see how it can be improved / Turned up to Eleven.
- Supports company culture, actively seeks new, smarter and more creative ways of doing things.
- Possesses profile within wider agency.