Description:
THE HEALTHCARE COMPANY YOU WOULD BE JOINING- This organisation is the world's largest manufacturer of professional medical products and technologies in their niche therapeutic area.
- They empower clinicians all over the world to provide millions of patients with best-in-class care.
- They transform medical care to improve health and are proud to be a preferred partner for medical practices, clinics, laboratories, and distributors worldwide.
- They work very hard to deliver industry-leading products and services to provide the best care for patients, and they believe their customer’s success begins with their employee’s success.
- They are driven by their dedication to innovation and are committed to pushing forward, which is made possible through high-performance coaching and programs for their people.
- Join their team of industry pioneers that are shaping this niche healthcare field globally.
- This Digital Campaign Strategist position will play a pivotal role in developing, executing, and optimising the digital marketing strategy to drive growth and revenue for the commercial business across multiple channels.
- As a key member of the Customer Experience team, this role is responsible for creating compelling content in both written and visual formats, expanding and maintaining the company’s digital presence, managing paid social media campaigns, day-to-day management of social media accounts and facilitating the execution of the commercial strategy to enhance market share.
- You will enhance the company’s local digital footprint, optimising the customer experience and work closely with sales and marketing teams to develop digital go-to-market strategies that achieve revenue goals and market adoption.
- You will also support sales channels and lead generation activities to maximise revenue and profit opportunities and drive branding, communications, and campaigns through the company website, email marketing, and social media to build the online community to attract new customers.
- You will analyse and report on the performance of sites and digital marketing channels, providing campaign insights and use analytics tools to provide regular updates and data to relevant teams.
- You will collaborate with the Customer Experience team to manage courses, events, videos, and other resources on the website.
- Bachelor’s degree in business administration, marketing, communications, or a related field.
- Minimum of 2 years of experience in digital marketing with good knowledge of various marketing and analytics tools such as Adobe Creative Cloud, Sprinklr, Adobe Experience Manager, Adobe Analytics, CRM systems (e.g., Salesforce), and Percolate.
- Proven success in running email campaigns and managing corporate social media accounts and up-to-date knowledge of web commerce, social media trends, and the digital marketing landscape.
- Excellent verbal communication, copywriting, and creative storytelling skills with a keen attention to detail with a demonstrated ability to grow a brand’s digital presence.
- We seek a polished professional who has worked in a corporate environment growing company brands through digital marketing.
- In-depth knowledge of social media platforms and the digital landscape.
6 Mar 2025;
from:
uworkin.com