Description:
At Podium, our mission is to arm every local business with a complete platform and outcome-driven AI employees that convert leads into real, paying customers. Every day, millions of workers use our AI lead conversion and communication platform to help them get more leads and make more money.
Our work and focus on helping local businesses thrive has been recognized across the industry, including Forbes’ Next Billion Dollar Startups, Forbes’ Cloud 100, the Inc. 5000, and Fast Company’s World’s Most Innovative Companies.
At Podium, we believe in fostering a culture that thrives on hiring and developing exceptional talent. Our operating principles serve as a compass, guiding daily behavior and decision-making, and ensure we hire people who will thrive at Podium. If you resonate with our operating principles and are energized by our mission, Podium will be a great place for you!
On this 12 month fixed-term contract, the Partner Marketing & Events Specialist will report to and collaborate with the Senior Partner Marketing Manager, playing a critical role in our verticalised Marketing team, driving impactful Event and go-to-market Partnership initiatives.
Whilst enhancing our brand presence, this role requires a strategic and analytical thinker who can work at pace whilst managing various priorities, delivering quality leads within their target vertical to feed to our Sales team. The successful candidate is someone who can proactively identify challenges, solve problems, and hold themselves accountable to improve outcomes and drive business growth.
As Partner Marketing & Events Specialist, you will be responsible for overseeing the marketing initiatives for a selected priority vertical. You will be required to collaborate and share insights locally and globally, to support the team with initiatives that enable the wider Marketing team to successfully meet objectives.
What you will be doing:
- Events
- End-to-end execution of the event calendar, planning, logistics of select Partner events, Podium events and Trade Shows, ensuring seamless operations, budget adherence, exceptional attendee experiences and attendance
- Identify and test & learn new event formats for both customers and prospects
- Utilise analytical skills to assess performance, measure ROI, and identify areas for improvement. Conduct post-event evaluations, gather feedback, and create reports highlighting key metrics and insights, using findings to improve future event strategies
- Develop and implement innovative Partner marketing initiatives that highlight Podium's unique features and benefits, driving new business through Partnerships, heavily leveraging virtual events
- Execute and manage virtual event calendar, in collaboration with Partnerships, Integrations and Sales teams
- Create compelling, bespoke content for various channels, including presentation decks, email, text and direct mail campaigns to generate excitement and engagement
- Work cross-functionally with internal teams including sales, marketing, and product to align efforts with overall company goals. Develop and maintain relationships with vendors, partners, and stakeholders
- Ensure consistent and compelling brand representation across all touchpoints including design, marketing collateral and communications
What you should ideally have:
- Minimum 2 years of Marketing experience, ideally with a HVAC or Healthcare Marketing background
- Commercially minded and results driven mindset, with demonstrated success in the management of Events and Partnerships
- Exceptional project management and organisational abilities to handle multiple tasks and deadlines simultaneously
- Excellent communication and interpersonal skills for effective collaboration with internal and external stakeholders
- Proficiency in event management software and CRM tools including Salesforce
- The ability to strategise and implement critical campaigns from ideation to launch
- Understanding of a B2B SaaS marketing function, funnel, and digital marketing strategies & tactics
- Experience within the automotive industry would be advantageous
A few other things we want to let you know about...
- Podium is an equal opportunity employer. We encourage everyone of all experiences and backgrounds to apply.
- Successful candidates are required to undergo a background check and must have full-time Australian working rights on an ongoing basis.