Description:
About the Company
We're partnering with a digital growth consultancy that's all about igniting profitable growth for ambitious businesses. They're a team of passionate strategists, digital experts, and creatives who thrive on helping brands scale and grow across Australia and North America. They work closely with businesses to understand their challenges, identify opportunities, and deliver exceptional results that drive customer acquisition, engagement, and revenue growth. What sets them apart is their holistic approach, connecting all aspects of the digital landscape to ensure a cohesive customer experience. If you're passionate about driving profitable growth and want to be part of a team that's making a real impact, then this is the consultancy for you.
The Role
This is a unique opportunity for an experienced Paid Media leader (Director or exceptional Senior Manager ready to step up) to take a pivotal role in shaping client success and team growth. You will lead a client portfolio, acting as the senior strategic advisor. Crucially, this role demands a leader who remains deeply connected to the platforms (Paid Search/Social); you understand that true strategic insight comes from knowing how things actually work 'on the tools'. You'll balance high-level client relationship management and strategy with ensuring executional excellence, spending significant time ensuring platform performance aligns with goals. If you're looking for a leadership role that values deep platform expertise alongside strategic and client management skills, this is it.
You Will:
Act as the client lead and senior strategic advisor for a portfolio of performance-focused accounts.
Develop, oversee, and ensure the successful execution of sophisticated Paid Media strategies (Search, Social, etc.).
Spend considerable time (approx. 30-40%) overseeing and analysing platform performance to guide optimisation and strategy.
Build strong client relationships, confidently communicating performance, strategy, and insights directly.
Potentially contribute to new business pitches and strategic proposals.
Lead a team, mentoring and developing talent within the agency.
Champion best practices within Paid Media, staying across platform developments and opportunities.
This Role Is For You If:
You possess deep expertise in Paid Media platforms (Google Ads, Paid Social etc.) and believe staying connected to them is vital for effective strategy.
You are a strategic thinker capable of managing a client portfolio and driving growth.
You are comfortable acting as a senior client lead and communicating with authority.
You are an experienced Senior Manager looking for a Director role or an existing Director seeking a hands-on leadership challenge.
You thrive in a dynamic environment and enjoy mentoring others.
It's Not For You If:
You view Director roles as purely strategic and disconnected from platform execution and analysis.
You prefer managing from a distance rather than being involved in platform oversight.
You aren't comfortable across both Paid Search and Paid Social concepts.
You prefer large, siloed teams over a more integrated, hands-on agency structure.
What Excites Us:
Significant experience (approx. 7+ years, flexible for the right candidate) in Paid Media, operating at a senior level (Director or high-performing Senior Manager).
Proven success managing client relationships and driving results within performance marketing campaigns.
Hands-on proficiency and deep understanding of platforms like Google Ads and Paid Social media platforms.
Strong analytical skills with the ability to translate data into actionable strategic insights.
Excellent communication and leadership capabilities.
What’s In It For You:
Competitive salary and benefits package commensurate with experience.
Enjoy flexibility in your work arrangements, supporting work/life harmony.
Opportunity to lead and shape a growing team/pod within the agency.
Work with diverse clients with decent budgets on performance-focused campaigns.
Be part of a dynamic, diverse, and growing company that values innovation and results.
Make a real difference in the success of clients across diverse industries.
Work alongside other subject-matter experts in a supportive environment.
If you are a strategic Paid Media leader with deep platform expertise and a desire to lead clients and build a team, we encourage you to apply.
At Fulcrum, we celebrate diversity and know that our differences help us thrive. We are committed to diversity, inclusion, and providing equal opportunities at all stages of the recruitment process. Imposter syndrome can get in the way of meeting amazing candidates, so if you feel passionate about this role, please don't hesitate to apply.