Description:
Our Brand
Charocal is an Australian brand, founded in the Sunshine State in 2016. Through elevating our in-house designs to sophisticated and versatile pieces, we aim to express the understated cool within all of us. Our design focus is inspired by our team of women - different from each other, drawn together by a shared sense of style. By designing pieces our team feel confident in, we in turn have designed for the modern woman; A woman who is effortless, confident, and classic.
The Role
We are seeking a Junior Paid Media Specialist to take on an incredible opportunity to be part of one of the fastest growing fashion brands in Australia. This role involves having the ability to work both independently, as well as in an energetic, fast-paced and collaborative environment. We are looking for someone who possesses a diverse set of skills to effectively plan, execute, and optimise advertising campaigns across various platforms.
In this role, you will need to ;
- Manage digital campaigns across Meta, TikTok, Google and other ad platforms, including setup, reporting, and optimisation.
- Utilise media planning and buying tools effectively
- Integrate digital and offline media for a cohesive media plan.
- Develop and implement media strategies using both paid and organic media
- Ensure media strategies contribute to client business objectives
The ideal candidate must have proven experience across multiple ad platforms, not limited to Meta Ads Manager, Google Campaign Manager, Klaviyo or Yotpo
- Have an understanding of media data and performance metrics, with the ability to provide data-led insights and recommendations from campaign performance data
- Effective execution of marketing objectives with strategic application to paid channels
If this sounds like your next ideal challenge and you hold the relevant experience/skills, we would love to hear from you. Tell us your story and why you think you are the person that should join our team!